Butler Optical Solutions
One contact. Multiple practice solutions.
Curated eyewear solutions for independent practices. One local rep for six lines your patients won't find at the chain down the street.
Hi, I'm Jodi Butler — the one rep behind Butler Optical Solutions.
The Portfolio
Six lines, one curated board
Frames and practice software chosen to fit together — across styles, price points, and the patients you serve.
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Eyewear
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Bajío Sunglasses
High-performance polarized sunglasses, built for life on the water.
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Eyewear
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Studio Optyx
The oldest optical company in the U.S. — five generations of eyewear.
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Eyewear
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Jonathan Cate
Fashionable family eyewear — thoughtfully designed, accessibly priced.
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Eyewear
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Visual Eyes Eyewear
Family-owned value eyewear — 30+ brands under one roof.
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Eyewear
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Arbor / ForAll Eyewear
Designed, made, and hand-finished in Texas — with a mission built in.
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Practice software
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Vision HQ
Practice software that turns visits into recurring revenue.
How it works
Working with me is simple
A low-pressure, relationship-driven process — no minimums to figure out on your own.
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01
We talk
A short conversation about your practice, your patients, and the price points and looks your boards are missing.
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02
I curate
I recommend which of my lines fit your shelf and your margins — chosen to complement each other, not compete.
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03
See samples
An in-person presentation or trunk show, right in your practice, so you and your staff can handle the frames.
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04
Ongoing support
Reorders, warranties, swaps, and staff education — handled with one phone call to me, not a call center.
Why work with me
One rep. Multiple practice solutions.
The reasons independent practices keep a single, accountable rep on speed dial.
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One contact, six lines
One relationship instead of six vendor accounts to chase, reconcile, and reorder from.
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Curated, non-competing
Hand-picked lines that fit together, so your board looks nothing like the chain down the road.
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Local & responsive
I cover NC, SC, and East Tennessee in person — a real human who answers the phone.
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Built for independents
Every line I carry is chosen for independent practices, not mass-market or online sellers.
Where I work
Serving the Carolinas & East Tennessee
In-person visits across three states — not a call center. If you're in one of these areas, let's talk.
North Carolina
Charlotte · Raleigh–Durham · Greensboro · Asheville · Wilmington
South Carolina
Greenville · Columbia · Charleston
East Tennessee
Knoxville · Chattanooga · Tri-Cities
Ready to bring these lines to your practice?
Tell me a little about your practice and I'll follow up personally — usually within one business day.
Become a Dealer